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| Make Money Through Relationship Building: Grant Writing Basics |
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| Written by Katie Krueger | |
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Grant “writing” is really a misnomer, because so much of getting agrant has nothing to do with writing, but with relationship building.Some foundations support your organization year after year, and yethave never actually met you! Why not take the first step inrelationship building and invite them to come visit? In my firstfull-time grant writing job, I learned just how valuable this smallstep could be: to the tune of $60,000 of unexpected funding! Like every other grant writer before me, I sent anapplication to a Family Foundation requesting $20,000. This Foundationhad regularly funded our organization and their support was pretty mucha sure thing; the type of grant that allows you to breathe easy for achange. I had the application ready to go, and gave it to my boss toproof before sending it out. She made one small, yet essential, changeto the cover letter: she invited the Board to tour our facilities andsee their money at work.
Sure enough, representatives from theMidwest-based family foundation flew out to the East Coast for a day.They were hosted by the Executive Director and the Development Directorand were given a tour of our Community Center where they wereintroduced to the clients that it served. When clients found out thatthese folks were responsible for funding the programs that had changedtheir lives, they were not shy about sharing their triumphant storiesof making a better life for themselves. We couldn’t have scripted itbetter if we had tried. This truly put a face on the donor’s dollars! Overall,it was only a day’s work from the two Directors, but paid offhandsomely in the end. The Foundation awarded us THREE TIMES ourrequest! They were so impressed with the changes that they saw in thepeople that their money was serving, that they couldn’t help but tomake their contribution even larger. If we had never extended thesimple invitation to the Foundation to come visit our facilities andsee their money at work, we probably would have gotten the $20,000 thatyear and every year after, never knowing what we were missing. Katie Krueger is the editor of Find Funding, a FREE Grant Writing Newsletter! Subscribe online today at http://www.FindFunding.net |
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